Clorox
About: Since its start more than 100 years ago, Clorox has expanded to operate in a variety of consumer products categories, including cleaning supplies, laundry care, trash bags, cat litter, charcoal, food dressings, water-filtration products, and natural personal care products. Beyond its namesake brand, the firm's portfolio includes Liquid-Plumr, Pine-Sol, S.O.S, Tilex, Kingsford, Fresh Step, Glad, Hidden Valley, KC Masterpiece, Brita, and Burt's Bees. More than 80% of Clorox's sales come from its home turf.
Employees: 7,400
Fund manager confidence
Based on 2024 Q4 regulatory disclosures by fund managers ($100M+ AUM)
108% more first-time investments, than exits
New positions opened: 158 | Existing positions closed: 76
40% more call options, than puts
Call options by funds: $274M | Put options by funds: $196M
5% more funds holding
Funds holding: 1,133 [Q3] → 1,194 (+61) [Q4]
2.12% more ownership
Funds ownership: 78.59% [Q3] → 80.71% (+2.12%) [Q4]
5% more capital invested
Capital invested by funds: $15.8B [Q3] → $16.5B (+$769M) [Q4]
3% more repeat investments, than reductions
Existing positions increased: 399 | Existing positions reduced: 388
29% less funds holding in top 10
Funds holding in top 10: 7 [Q3] → 5 (-2) [Q4]
Research analyst outlook
7 Wall Street Analysts provided 1 year price targets over the past 3 months
7 analyst ratings
UBS Peter Grom 42% 1-year accuracy 11 / 26 met price target | 11%upside $154 | Neutral Maintained | 17 Apr 2025 |
Wells Fargo Chris Carey 51% 1-year accuracy 26 / 51 met price target | 5%upside $145 | Equal-Weight Maintained | 16 Apr 2025 |
Citigroup Wendy Nicholson 33% 1-year accuracy 1 / 3 met price target | 8%upside $150 | Neutral Maintained | 14 Apr 2025 |
Barclays Lauren Lieberman 52% 1-year accuracy 48 / 92 met price target | 3%downside $134 | Underweight Maintained | 11 Apr 2025 |
JP Morgan Andrea Teixeira 44% 1-year accuracy 28 / 64 met price target | 9%upside $151 | Neutral Maintained | 11 Apr 2025 |
Financial journalist opinion
Based on 16 articles about CLX published over the past 30 days









