DRCT icon

Direct Digital Holdings

0.5890 USD
-0.0510
7.97%
At close Apr 21, 4:00 PM EDT
After hours
0.5100
-0.0790
13.41%
1 day
-7.97%
5 days
24.79%
1 month
-24.49%
3 months
-54.34%
6 months
-77.43%
Year to date
-62.96%
1 year
-91.79%
5 years
-80.37%
10 years
-80.37%
 

About: Direct Digital Holdings Inc is an end-to-end, full-service programmatic advertising platform primarily focused on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy-side and sell-side of the digital advertising ecosystem. The company operates two reportable segments: sell-side advertising, which includes the results of Colossus Media, and buy-side advertising, which includes the results of Orange 142 and Huddled Masses. All of the company's revenues are attributed to the United States.

Employees: 79

0
Funds holding %
of 7,419 funds
Analysts bullish %

Fund manager confidence

Based on 2024 Q4 regulatory disclosures by fund managers ($100M+ AUM)

400% more repeat investments, than reductions

Existing positions increased: 5 | Existing positions reduced: 1

0% more funds holding

Funds holding: 12 [Q3] → 12 (+0) [Q4]

0% more first-time investments, than exits

New positions opened: 3 | Existing positions closed: 3

2.49% less ownership

Funds ownership: 9.08% [Q3] → 6.59% (-2.49%) [Q4]

22% less capital invested

Capital invested by funds: $573K [Q3] → $444K (-$128K) [Q4]

Research analyst outlook

We haven’t received any recent analyst ratings for DRCT.

Financial journalist opinion

Based on 20 articles about DRCT published over the past 30 days

Neutral
Accesswire
1 day ago
Direct Digital Holdings Inc. (DRCT) Investigation: Bronstein, Gewirtz & Grossman, LLC Encourages Shareholders to Contact the Firm to Learn More About the Investigation
NEW YORK CITY, NY / ACCESS Newswire / April 20, 2025 / Bronstein, Gewirtz & Grossman, LLC is investigating potential claims on behalf of purchasers of Direct Digital Holdings Inc. ("Direct Digital" or "the Company") (NASDAQ:DRCT). Investors who purchased Direct Digital securities prior to April 17, 2023, and continue to hold to the present, are encouraged to obtain additional information and assist the investigation by visiting the firm's site: bgandg.com/DRCT.
Direct Digital Holdings Inc. (DRCT) Investigation: Bronstein, Gewirtz & Grossman, LLC Encourages Shareholders to Contact the Firm to Learn More About the Investigation
Neutral
Accesswire
4 days ago
Bronstein, Gewirtz & Grossman, LLC Is Investigating Direct Digital Holdings Inc. (DRCT) And Encourages Investors to Connect
NEW YORK CITY, NY / ACCESS Newswire / April 17, 2025 / Bronstein, Gewirtz & Grossman, LLC is investigating potential claims on behalf of purchasers of Direct Digital Holdings Inc. ("Direct Digital" or "the Company") (NASDAQ:DRCT). Investors who purchased Direct Digital securities prior to April 17, 2023, and continue to hold to the present, are encouraged to obtain additional information and assist the investigation by visiting the firm's site: bgandg.com/DRCT.
Bronstein, Gewirtz & Grossman, LLC Is Investigating Direct Digital Holdings Inc. (DRCT) And Encourages Investors to Connect
Neutral
Accesswire
6 days ago
Bronstein, Gewirtz & Grossman, LLC Announces an Investigation Against Direct Digital Holdings Inc. (DRCT) and Encourages Stockholders to Learn More About the Investigation
NEW YORK CITY, NY / ACCESS Newswire / April 15, 2025 / Bronstein, Gewirtz & Grossman, LLC is investigating potential claims on behalf of purchasers of Direct Digital Holdings Inc. ("Direct Digital" or "the Company") (NASDAQ:DRCT). Investors who purchased Direct Digital securities prior to April 17, 2023, and continue to hold to the present, are encouraged to obtain additional information and assist the investigation by visiting the firm's site: bgandg.com/DRCT.
Bronstein, Gewirtz & Grossman, LLC Announces an Investigation Against Direct Digital Holdings Inc. (DRCT) and Encourages Stockholders to Learn More About the Investigation
Neutral
Accesswire
1 week ago
Bronstein, Gewirtz & Grossman, LLC Encourages Direct Digital Holdings Inc. (DRCT) Investors to Inquire about Securities Investigation
NEW YORK CITY, NY / ACCESS Newswire / April 13, 2025 / Bronstein, Gewirtz & Grossman, LLC is investigating potential claims on behalf of purchasers of Direct Digital Holdings Inc. ("Direct Digital" or "the Company") (NASDAQ:DRCT). Investors who purchased Direct Digital securities prior to April 17, 2023, and continue to hold to the present, are encouraged to obtain additional information and assist the investigation by visiting the firm's site: bgandg.com/DRCT.
Bronstein, Gewirtz & Grossman, LLC Encourages Direct Digital Holdings Inc. (DRCT) Investors to Inquire about Securities Investigation
Neutral
Accesswire
1 week ago
Bronstein, Gewirtz & Grossman, LLC Initiates an Investigation into Allegations Against Direct Digital Holdings Inc. (DRCT) And Encourages Investors to Reach Out
NEW YORK CITY, NY / ACCESS Newswire / April 10, 2025 / Bronstein, Gewirtz & Grossman, LLC is investigating potential claims on behalf of purchasers of Direct Digital Holdings Inc. ("Direct Digital" or "the Company") (NASDAQ:DRCT). Investors who purchased Direct Digital securities prior to April 17, 2023, and continue to hold to the present, are encouraged to obtain additional information and assist the investigation by visiting the firm's site: bgandg.com/DRCT.
Bronstein, Gewirtz & Grossman, LLC Initiates an Investigation into Allegations Against Direct Digital Holdings Inc. (DRCT) And Encourages Investors to Reach Out
Neutral
PRNewsWire
1 week ago
Direct Digital Holdings AI Council Releases New Guide to Help Organizations Navigate Responsible AI Adoption
New resource outlines core principles and best practices for deploying AI safely, ethically, and legally HOUSTON , April 10, 2025 /PRNewswire/ -- The AI Council at Direct Digital Holdings (Nasdaq: DRCT) today announced the release of its fourth eBook, "Responsible AI: A Beginner's Guide," created to help business leaders and technology teams understand and implement responsible AI practices. Designed for organizations at any stage of their AI journey, the guide breaks down the complex ethical and legal concepts into simple, practical steps—empowering teams to build and deploy AI systems that are not only effective but also safe, fair, and trustworthy.
Direct Digital Holdings AI Council Releases New Guide to Help Organizations Navigate Responsible AI Adoption
Neutral
PRNewsWire
1 week ago
Orange 142 Emerging Channels Council Releases "Best Practices Guide to CTV Advertising" Empowering Marketers to Increase Investments in the Channel
New guide provides strategies for businesses looking to maximize return on investments in Connected TV advertising AUSTIN, Texas , April 9, 2025 /PRNewswire/ --  Orange 142 , a division of Direct Digital Holdings (NASDAQ: DRCT) and a leader in digital marketing solutions for destination marketing organizations, today announced the release of "Best Practices Guide to CTV Advertising," a comprehensive resource designed to help marketers effectively navigate the evolving Connected TV landscape. This timely guide addresses the transformational shift from traditional linear TV to streaming platforms, creating new opportunities for brands of all sizes.
Orange 142 Emerging Channels Council Releases "Best Practices Guide to CTV Advertising" Empowering Marketers to Increase Investments in the Channel
Neutral
Accesswire
1 week ago
Bronstein, Gewirtz & Grossman, LLC Initiates an Investigation into Allegations Against Direct Digital Holdings Inc. (DRCT) And Encourages Stockholders to Reach Out
NEW YORK CITY, NY / ACCESS Newswire / April 8, 2025 / Bronstein, Gewirtz & Grossman, LLC is investigating potential claims on behalf of purchasers of Direct Digital Holdings Inc. ("Direct Digital" or "the Company") (NASDAQ:DRCT). Investors who purchased Direct Digital securities prior to April 17, 2023, and continue to hold to the present, are encouraged to obtain additional information and assist the investigation by visiting the firm's site: bgandg.com/DRCT.
Bronstein, Gewirtz & Grossman, LLC Initiates an Investigation into Allegations Against Direct Digital Holdings Inc. (DRCT) And Encourages Stockholders to Reach Out
Neutral
Accesswire
2 weeks ago
Bronstein, Gewirtz & Grossman, LLC Is Investigating Direct Digital Holdings Inc. (DRCT) And Encourages Stockholders to Connect
NEW YORK CITY, NY / ACCESS Newswire / April 6, 2025 / Bronstein, Gewirtz & Grossman, LLC is investigating potential claims on behalf of purchasers of Direct Digital Holdings Inc. ("Direct Digital" or "the Company") (NASDAQ:DRCT). Investors who purchased Direct Digital securities prior to April 17, 2023, and continue to hold to the present, are encouraged to obtain additional information and assist the investigation by visiting the firm's site: bgandg.com/DRCT.
Bronstein, Gewirtz & Grossman, LLC Is Investigating Direct Digital Holdings Inc. (DRCT) And Encourages Stockholders to Connect
Neutral
Accesswire
2 weeks ago
Bronstein, Gewirtz & Grossman, LLC Is Investigating Direct Digital Holdings Inc. (DRCT) And Encourages Shareholders to Connect
NEW YORK CITY, NY / ACCESS Newswire / April 3, 2025 / Bronstein, Gewirtz & Grossman, LLC is investigating potential claims on behalf of purchasers of Direct Digital Holdings Inc. ("Direct Digital" or "the Company") (NASDAQ:DRCT). Investors who purchased Direct Digital securities prior to April 17, 2023, and continue to hold to the present, are encouraged to obtain additional information and assist the investigation by visiting the firm's site: bgandg.com/DRCT.
Bronstein, Gewirtz & Grossman, LLC Is Investigating Direct Digital Holdings Inc. (DRCT) And Encourages Shareholders to Connect
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