Alphabet (Google) Class A
GOOGL
Market cap $2.4T

196.00 USD

+3.09

1.60%

At close Jan 17, 4:00 PM EST

After hours

196.04

+0.04

0.02%

1 day

1.60%

5 days

3.12%

1 month

0.30%

3 months

20.30%

6 months

8.28%

Year to date

3.47%

1 year

38.55%

5 years

164.94%

10 years

668.63%

About: Alphabet is a holding company that wholly owns internet giant Google. The California-based company derives slightly less than 90% of its revenue from Google services, the vast majority of which is advertising sales. Alongside online ads, Google services houses sales stemming from Google's subscription services (YouTube TV, YouTube Music among others), platforms (sales and in-app purchases on Play Store), and devices (Chromebooks, Pixel smartphones, and smart home products such as Chromecast). Google's cloud computing platform, or GCP, accounts for roughly 10% of Alphabet's revenue with the firm's investments in up-and-coming technologies such as self-driving cars (Waymo), health (Verily), and internet access (Google Fiber) making up the rest.

Employees: 181,269

Information Technology Computer Programming, Data Processing, Etc.

0

Funds holding %

of 6,823 funds

0

Analysts bullish %

of 21 analysts

Fund manager confidence

Based on 2024 Q3 regulatory filings by fund managers ($100M+ AUM)

15% more first-time investments, than exits

New positions opened: 181 | Existing positions closed: 158

8% more repeat investments, than reductions

Existing positions increased: 1,977 | Existing positions reduced: 1,837

1% less funds holding

Funds holding: 4,447 [Q2] → 4,414 (-33) [Q3]

3.97% less ownership

Funds ownership: 80.78% [Q2] → 76.81% (-3.97%) [Q3]

18% less funds holding in top 10

Funds holding in top 10: 1,354 [Q2] → 1,114 (-240) [Q3]

20% less capital invested

Capital invested by funds: $925B [Q2] → $743B (-$182B) [Q3]

26% less call options, than puts

Call options by funds: $12.5B | Put options by funds: $16.8B

See Fund Rankings

Research analyst outlook

21 Wall Street Analysts provided 1 year price targets over the past 3 months

Low target

$185

6%

downside

Avg. target

$211

8%

upside

High target

$232

18%

upside

21 analyst ratings

17 positive

81%

4 neutral

19%

0 negative

0%

Morgan Stanley Brian Nowak 84% 1-year accuracy 27 / 32 met price target	10%upside $215	Overweight Maintained	13 Jan 2025
Stifel Mark Kelley 87% 1-year accuracy 20 / 23 met price target	15%upside $225	Buy Maintained	13 Jan 2025
Wells Fargo Ken Gawrelski 64% 1-year accuracy 32 / 50 met price target	3%downside $190	Equal-Weight Maintained	13 Jan 2025
Keybanc Justin Patterson 57% 1-year accuracy 38 / 67 met price target	15%upside $225	Overweight Maintained	10 Jan 2025
Wedbush Scott Devitt 75% 1-year accuracy 42 / 56 met price target	12%upside $220	Outperform Maintained	6 Jan 2025

See Analyst Rankings

Financial journalist opinion

Based on 239 articles about GOOGL published over the past 30 days

Google: Diversifying Into High-Growth Markets - Buy

Alphabet is recommended as a buy due to its resilience, adaptability, and significant growth potential in the AI era. GOOG's strong market position is maintained through advanced algorithms, customer loyalty, and an extensive ecosystem, despite competition from ChatGPT. Key growth drivers include heavy AI investments, particularly in Waymo and health sciences, and exponential growth in its cloud business.

Google: Diversifying Into High-Growth Markets - Buy

Zacks Investment Research

Better Quantum Computing Stock: Alphabet at $2.4T or Rigetti at $2.8B?

Alphabet is a stronger quantum computing stock compared to Rigetti due to its funding and fundamentals.

Better Quantum Computing Stock: Alphabet at $2.4T or Rigetti at $2.8B?

Google reportedly rejects European Union fact-checking law

Google has told the technology branch of the EU'S European Commission that it will not comply with a new fact-checking law to counter disinformation that Republicans have argued amounts to "censorship."

Google reportedly rejects European Union fact-checking law

Forget Tesla and Nvidia Stocks. Check Out These Unloved AI Bargains.

Morningstar's chief U.S. market strategist highlighted several artificial intelligence stocks that look undervalued.

Forget Tesla and Nvidia Stocks. Check Out These Unloved AI Bargains.

Zacks Investment Research

Investors Heavily Search Alphabet Inc. (GOOGL): Here is What You Need to Know

Alphabet (GOOGL) has received quite a bit of attention from Zacks.com users lately. Therefore, it is wise to be aware of the facts that can impact the stock's prospects.

Investors Heavily Search Alphabet Inc. (GOOGL): Here is What You Need to Know

Google: Core Services In Focus As AI Threat Fades

Google is showing a strong growth trajectory in the core search business segment, which shows an effective moat against new AI competition. Prior to the launch of ChatGPT, the Google Search segment reported close to $40 billion in revenue in Q3 2022, which increased to $49.3 billion in Q3 2024, or 25% growth. Google will likely face a bigger threat due to rapid growth in digital advertising market share by other players like Amazon, TikTok, and other players as advertisers gain greater options.

Google: Core Services In Focus As AI Threat Fades

The Motley Fool

Billionaire Bill Ackman Has 47% of His Hedge Fund's $12.8 Billion Portfolio Invested in Just 3 Stocks

Bill Ackman is one of the best-known billionaires in the world of investing. As manager of his Pershing Square Capital hedge fund, he invests heavily in a handful of his best ideas.

Billionaire Bill Ackman Has 47% of His Hedge Fund's $12.8 Billion Portfolio Invested in Just 3 Stocks

TikTok Is a Big Gamble for Oracle. Why Apple and Google Face a Tough Choice.

President-elect Donald Trump has pledged to stop TikTok going dark—but tech companies who help him risk incurring $850 billion in fines.

TikTok Is a Big Gamble for Oracle. Why Apple and Google Face a Tough Choice.

The Motley Fool

Is This Cheap Stock a No-Brainer Buy in 2025?

If you've been paying attention to the markets in the past few years, then you know just how much some of the most dominant technology companies' shares have climbed. Investors looking to put money to work might be discouraged by all the bullish fever.

Is This Cheap Stock a No-Brainer Buy in 2025?

The Motley Fool

Want $1 Million in Retirement? Invest $200,000 in These 3 Stocks and Wait a Decade

Investing is not only about picking great stocks -- it's also about taking advantage of the power of compound growth. Given enough time, compounding can turn good returns into great returns, setting investors up for retirement.

Want $1 Million in Retirement? Invest $200,000 in These 3 Stocks and Wait a Decade

See News Rankings

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