Herc Holdings
About: Herc Holdings Inc is an equipment rental company that was spun out of Hertz Global in 2016. It is currently the equipment rental company (4% market share) in North America, after United Rentals and Sunbelt Rentals, with a fleet size of $6.4 billion. It serves commercial and residential construction customers, the environmental sector, industrial entities, and entertainment production companies. During much of its 50-year-plus history, the company has rented equipment such as aerial lifts to its customers for intermittent use. More recently, it has broadened its catalog to include a host of specialty items. Separately, Herc Holdings' prepares now to incorporate long-term rentals to industrial customers where Herc maintains its own staff at the customer site.
Employees: 7,600
Fund manager confidence
Based on 2024 Q4 regulatory filings by fund managers ($100M+ AUM)
236% more call options, than puts
Call options by funds: $17.6M | Put options by funds: $5.23M
105% more first-time investments, than exits
New positions opened: 76 | Existing positions closed: 37
24% more capital invested
Capital invested by funds: $4.21B [Q3] → $5.2B (+$994M) [Q4]
12% more funds holding
Funds holding: 279 [Q3] → 313 (+34) [Q4]
3.63% more ownership
Funds ownership: 93.13% [Q3] → 96.76% (+3.63%) [Q4]
0% more funds holding in top 10
Funds holding in top 10: 6 [Q3] → 6 (+0) [Q4]
8% less repeat investments, than reductions
Existing positions increased: 100 | Existing positions reduced: 109
Research analyst outlook
We haven’t received any recent analyst ratings for HRI.
Financial journalist opinion
Based on 10 articles about HRI published over the past 30 days









