PROS Holdings (PRO)

• Market cap: $770M
• 1 day: 3.36%
• 5 days: 0.80%
• 1 month: -22.92%
• 3 months: -31.84%
• 6 months: -9.34%
• Year to date: -24.10%
• 1 year: -51.50%
• 5 years: -42.20%
• 10 years: -29.36%
• Sector: Technology
• Industry: Software - Application

About: Pros Holdings Inc. is a provider of cloud-based revenue and profit realization software solutions to business-to-business and business-to-consumer companies. Its solutions assist customers in growing revenue, modernizing business processes, and supporting profitability by leveraging prescriptive analytics and data science-based decision-making technology. The company's solutions enable buyers to move fluidly across its customers' direct sales, partner, online, mobile, and emerging channels with personalized experiences. The firm generates revenue in the United States, Europe, Africa, Asia-Pacific, and Middle East regions.

Employees: 1,486

Fund manager confidence

Based on 2024 Q4 regulatory disclosures by fund managers ($100M+ AUM)

24% more first-time investments, than exits

New positions opened: 31 | Existing positions closed: 25

17% more capital invested

Capital invested by funds: $831M [Q3] → $971M (+$140M) [Q4]

2% more funds holding

Funds holding: 176 [Q3] → 180 (+4) [Q4]

0% more funds holding in top 10

Funds holding in top 10: 2 [Q3] → 2 (+0) [Q4]

1.26% less ownership

Funds ownership: 94.95% [Q3] → 93.69% (-1.26%) [Q4]

29% less repeat investments, than reductions

Existing positions increased: 54 | Existing positions reduced: 76

57% less call options, than puts

Call options by funds: $808K | Put options by funds: $1.87M

Research analyst outlook

4 Wall Street Analysts provided 1 year price targets over the past 3 months

• Low target: $27 66% upside
• Avg. target: $30 81% upside
• High target: $31 90% upside

4 analyst ratings

• positive: 4 100%
• neutral: 0 0%
• negative: 0 0%

Baird Rob Oliver 18% 1-year accuracy 7 / 40 met price target	66% upside $27	Outperform Maintained	8 Apr 2025
Stifel Parker Lane 28% 1-year accuracy 13 / 47 met price target	84% upside $30	Buy Maintained	7 Feb 2025
Keybanc Justin Patterson 29% 1-year accuracy 18 / 63 met price target	90% upside $31	Overweight Maintained	7 Feb 2025
Needham Joshua Reilly 36% 1-year accuracy 27 / 76 met price target	84% upside $30	Buy Reiterated	7 Feb 2025