Purple InnovationPRPL
PRPL
About: Purple Innovation Inc is a comfort innovation company. The company designs, manufactures and sells a range of comfort technology offerings, including mattresses, a pillow, cushions, sheets, bed platforms and other products. The Company has one reportable segment that operates an omni-channel distribution which allows the Company to offer a seamless shopping experience to its customers across multiple sales channels. It sells its products through its direct-to-consumer e-commerce channels, retail brick-and-mortar wholesale partners, Purple showrooms, and third-party online retailers.
Employees: 1,200
0
Funds holding %
of 7,398 funds
–
Analysts bullish %
Fund manager confidence
Based on 2024 Q4 regulatory filings by fund managers ($100M+ AUM)
150% more repeat investments, than reductions
Existing positions increased: 30 | Existing positions reduced: 12
137% more call options, than puts
Call options by funds: $83K | Put options by funds: $35K
8% less first-time investments, than exits
New positions opened: 11 | Existing positions closed: 12
2% less funds holding
Funds holding: 87 [Q3] → 85 (-2) [Q4]
4.01% less ownership
Funds ownership: 74.99% [Q3] → 70.98% (-4.01%) [Q4]
32% less capital invested
Capital invested by funds: $87.4M [Q3] → $59.5M (-$27.9M) [Q4]
100% less funds holding in top 10
Funds holding in top 10: 1 [Q3] → 0 (-1) [Q4]
Research analyst outlook
1 Wall Street Analyst provided 1 year price targets over the past 3 months
Low target
$1
35%
upside
Avg. target
$1
35%
upside
High target
$1
35%
upside
1 analyst rating
0 positive
0%
1 neutral
100%
0 negative
0%
Wedbush Seth Basham 53% 1-year accuracy 65 / 122 met price target | 35%upside $1 | Neutral Reiterated | 26 Mar 2025 |
Financial journalist opinion
Based on 4 articles about PRPL published over the past 30 days
Negative
Zacks Investment Research
2 weeks ago
Purple Innovation (PRPL) Reports Q4 Loss, Tops Revenue Estimates
Purple Innovation (PRPL) came out with a quarterly loss of $0.07 per share versus the Zacks Consensus Estimate of a loss of $0.08. This compares to loss of $0.15 per share a year ago.
Neutral
PRNewsWire
2 weeks ago
Purple Innovation Announces Review of Strategic Alternatives to Maximize Shareholder Value
Initiates Review Following Receipt of Expressions of Interest Returned to Positive Adjusted EBITDA and Positive Cash Flow Generation in Fourth Quarter 2024 and Expanded Credit Facility, Enabling Enhanced Financial Flexibility LEHI, Utah , March 13, 2025 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple" or the "Company"), a comfort innovation company known for creating the "World's First No Pressure™ Mattress," today announced that its Board of Directors (the "Board") has initiated a review of strategic alternatives for the Company, following inbound expressions of interest. The Board will consider a broad range of opportunities to maximize shareholder value, including, but not limited to, a sale, merger, or other strategic or financial transaction.
Neutral
PRNewsWire
2 weeks ago
Purple Innovation Reports Fourth Quarter and Full Year 2024 Results
Returned to Positive Adjusted EBITDA and Cash Flow in Fourth Quarter GAAP Gross Margin of 42.9% in Q4; Adjusted Gross Margin improved Over 810bps in Q4 Versus Last Year Generated Incremental Liquidity with New $19.0 Million Term Loan Increase to Support Continued Investments in Innovation and Advertising LEHI, Utah , March 13, 2025 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple" or the "Company"), a comfort innovation company known for creating the "World's First No Pressure™ Mattress," today announced results for the fourth quarter and full year ended December 31, 2024. "Purple achieved a significant milestone in the fourth quarter, returning to positive Adjusted EBITDA for the first time in eight quarters and generating positive cash flow," said CEO Rob DeMartini.
Neutral
PRNewsWire
2 weeks ago
Purple Innovation to Report Fourth Quarter and Full Year 2024 Results on March 13, 2025
LEHI, Utah , March 12, 2025 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple"), a comfort innovation company known for creating the "World's First No Pressure™ Mattress," will report fourth quarter and full year 2024 financial results on Thursday, March 13, 2025 at approximately 4:05 p.m. ET. The Company will hold a conference call that day at 4:30 p.m.
Neutral
PRNewsWire
2 months ago
Purple Innovation Revises Full Year 2024 Guidance; Company Announces Participation in the 2025 ICR Conference
Expects full year net revenue between $486 and $488 million and adjusted EBITDA between $(23) and $(21) million Expects positive cash flow and adjusted EBITDA in the fourth quarter LEHI, Utah , Jan. 13, 2025 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple"), a comfort innovation company known for creating the "World's First No Pressure™ Mattress," today provided a business update, revising its revenue and EBITDA outlook for the full year of 2024. "We continued to navigate a challenging macro environment through the end of 2024.
Neutral
Seeking Alpha
4 months ago
Purple Innovation, Inc. (PRPL) Q3 2024 Earnings Call Transcript
Purple Innovation, Inc. (PRPL) Q3 2024 Earnings Call Transcript
Negative
Zacks Investment Research
4 months ago
Purple Innovation (PRPL) Reports Q3 Loss, Misses Revenue Estimates
Purple Innovation (PRPL) came out with a quarterly loss of $0.08 per share versus the Zacks Consensus Estimate of a loss of $0.10. This compares to loss of $0.18 per share a year ago.
Neutral
PRNewsWire
4 months ago
Purple Innovation Reports Third Quarter 2024 Results
Restructuring Initiatives are On Track and Delivering Significant Margin Improvement GAAP Gross Margin of 29.7%; Adjusted Gross Margin Improved 340bps versus Last Year to 40.5% Adjusted EBITDA Loss Narrowed Notably to $(6.4) Million versus $(16.3) Million Last Year LEHI, Utah , Nov. 4, 2024 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple"), a comfort innovation company known for creating the "World's First No Pressure™ Mattress," today announced results for the third quarter ended September 30, 2024. "While our third quarter revenue was challenged, we are encouraged by both our year-to-date performance modestly exceeding the broader industry and the sustained improvements in our profitability," said CEO Rob DeMartini.
Neutral
PRNewsWire
5 months ago
Purple Innovation to Report Third Quarter 2024 Results on November 4, 2024
LEHI, Utah , Oct. 28, 2024 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple"), a comfort innovation company known for creating the "World's First No Pressure™ Mattress," will report third quarter 2024 financial results on Monday, November 4, 2024 at approximately 4:05 p.m. ET. The Company will hold a conference call that day at 4:30 p.m.
Neutral
Business Wire
6 months ago
Glancy Prongay & Murray LLP Announces Investigation of Purple Innovation, Inc. (PRPL)
NEW YORK--(BUSINESS WIRE)--Glancy Prongay & Murray LLP (“GPM”) announces its investigation of Purple Innovation, Inc. (Nasdaq: PRPL) concerning the Company and its directors' and officers' possible violations of state laws. If you own Purple Innovation stock, would like to learn more about these claims, or have any questions concerning this announcement or your rights or interests with respect to these matters, please contact Tom Kennedy, of GPM, 230 Park Avenue, Suite 358, New York, NY 101.
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