VRA icon

Vera Bradley

3.44 USD
-0.04
1.15%
At close Dec 20, 4:00 PM EST
After hours
3.50
+0.06
1.74%
1 day
-1.15%
5 days
-17.70%
1 month
-32.15%
3 months
-36.06%
6 months
-41.89%
Year to date
-54.07%
1 year
-54.68%
5 years
-71.38%
10 years
-82.83%
 

About: Vera Bradley Inc designs women's handbags, travel items, and accessories. Each category comprises a substantial component of total sales, with the bags category comprising the most. most of the company's sales are made directly to customers through Vera Bradley's retail stores and e-commerce sites. The company also has a substantial wholesale business selling to specialty retail and department stores. Almost all company sales are in the United States. Vera Bradley uses third-party manufacturers in Asia to produce its products, and the company distributes the products through its distribution center in Indiana. The Company has three reportable segments: Vera Bradley Direct, Vera Bradley Indirect, and Pura Vida. The majority of revenue is from the Vera Bradley Direct segment.

Employees: 2,135

0
Funds holding %
of 6,809 funds
Analysts bullish %

Fund manager confidence

Based on 2024 Q3 regulatory filings by fund managers ($100M+ AUM)

35% more repeat investments, than reductions

Existing positions increased: 35 | Existing positions reduced: 26

0.12% more ownership

Funds ownership: 63.4% [Q2] → 63.52% (+0.12%) [Q3]

13% less capital invested

Capital invested by funds: $122M [Q2] → $107M (-$15.4M) [Q3]

15% less funds holding

Funds holding: 100 [Q2] → 85 (-15) [Q3]

23% less call options, than puts

Call options by funds: $1.52M | Put options by funds: $1.98M

56% less first-time investments, than exits

New positions opened: 12 | Existing positions closed: 27

Research analyst outlook

1 Wall Street Analyst provided 1 year price targets over the past 3 months

Low target
$5.50
60%
upside
Avg. target
$5.50
60%
upside
High target
$5.50
60%
upside

1 analyst rating

positive
100%
neutral
0%
negative
0%
Small Cap Consumer Research
Eric Beder
36% 1-year accuracy
56 / 156 met price target
60%upside
$5.50
Buy
Reiterated
16 Dec 2024

Financial journalist opinion

Based on 5 articles about VRA published over the past 30 days

Neutral
Seeking Alpha
4 days ago
Vera Bradley Worth A Flyer On Hopes Of Better Management Or Takeover
Vera Bradley's stock has been declining for over a decade, and management missteps appear to be a core reason. Multiple strategic plans have failed to reverse the company's fortunes, and sales continue to decline. Thankfully, margins have generally held up, suggesting that the Vera Bradley brand isn't impaired.
Vera Bradley Worth A Flyer On Hopes Of Better Management Or Takeover
Neutral
Seeking Alpha
1 week ago
Vera Bradley, Inc. (VRA) Q3 2025 Earnings Call Transcript
Vera Bradley, Inc. (NASDAQ:VRA ) Q3 2025 Results Conference Call December 11, 2024 9:30 AM ET Company Participants Mark Dely - Chief Administrative Officer Jackie Ardrey - Chief Executive Officer Michael Schwindle - Chief Financial Officer Conference Call Participants Eric Beder - SCC Research Daniel Harriman - Sidoti & Company Operator Greetings. Welcome to the Vera Bradley Third Quarter Fiscal 2025 Earnings Conference Call.
Vera Bradley, Inc. (VRA) Q3 2025 Earnings Call Transcript
Negative
Zacks Investment Research
1 week ago
Vera Bradley (VRA) Reports Q3 Loss, Lags Revenue Estimates
Vera Bradley (VRA) came out with a quarterly loss of $0.27 per share versus the Zacks Consensus Estimate of $0.06. This compares to earnings of $0.19 per share a year ago.
Vera Bradley (VRA) Reports Q3 Loss, Lags Revenue Estimates
Neutral
GlobeNewsWire
1 week ago
Vera Bradley Announces Third Quarter Fiscal Year 2025 Results
Consolidated net revenues totaled $80.6 million Financial condition remains strong with no debt and approximately $89 million of liquidity Updates outlook for fiscal year ending February 1, 2025 FORT WAYNE, Ind., Dec. 11, 2024 (GLOBE NEWSWIRE) -- Vera Bradley, Inc. (Nasdaq: VRA) today announced its financial results for the third quarter and nine months ended November 2, 2024.
Vera Bradley Announces Third Quarter Fiscal Year 2025 Results
Neutral
GlobeNewsWire
3 weeks ago
Vera Bradley, Inc. Announces Reporting Date for Third Quarter Fiscal Year 2025 Results
FORT WAYNE, Ind., Nov. 27, 2024 (GLOBE NEWSWIRE) -- Vera Bradley, Inc. (Nasdaq: VRA) (the “Company”) today announced that it plans to report results for the third quarter ending November 2, 2024 of fiscal year 2025 at 8:00 a.m. Eastern Time on Wednesday, December 11, 2024.
Vera Bradley, Inc. Announces Reporting Date for Third Quarter Fiscal Year 2025 Results
Neutral
GlobeNewsWire
1 month ago
Vera Bradley Announces Appointment of Ian Bickley to the Board of Directors
FORT WAYNE, Ind., Nov. 01, 2024 (GLOBE NEWSWIRE) -- Vera Bradley, Inc. (“Vera Bradley” or the “Company”) (NASDAQ:VRA) today announced the appointment of Ian Bickley to its Board of Directors (the “Board”) effective November 1, 2024.
Vera Bradley Announces Appointment of Ian Bickley to the Board of Directors
Neutral
GlobeNewsWire
2 months ago
Vera Bradley Announces Adoption of Limited Duration Shareholder Rights Plan
FORT WAYNE, Ind., Oct. 11, 2024 (GLOBE NEWSWIRE) -- Vera Bradley, Inc. (Nasdaq: VRA) (the “Company”) announced today that the Board of Directors of the Company (the “Board”) unanimously approved the adoption of a limited duration shareholder rights plan (the “Rights Plan”) to protect shareholders' interests and maximize value for all shareholders.
Vera Bradley Announces Adoption of Limited Duration Shareholder Rights Plan
Negative
Seeking Alpha
3 months ago
Vera Bradley Is Too Risky: 2Q25 Was Challenging, And Does Not Even Include Its Criticized Rebranding
Vera Bradley's 2Q25 results were disappointing, with significant sales and gross margin declines, and guidance slashed from $21 million to $3 million in operating income. The company's abrupt rebranding has faced severe backlash from core customers, leading to concerns about future demand and customer loyalty. Despite historical valuation metrics suggesting a cheap stock, the uncertainty surrounding the new branding and product changes makes it difficult to assess Vera Bradley's true value.
Vera Bradley Is Too Risky: 2Q25 Was Challenging, And Does Not Even Include Its Criticized Rebranding
Neutral
GlobeNewsWire
3 months ago
Vera Bradley Foundation for Breast Cancer Raises $1,601,830 for Breast Cancer Research
FORT WAYNE, Ind., Sept. 15, 2024 (GLOBE NEWSWIRE) -- The Vera Bradley Foundation for Breast Cancer (the "Foundation") today announced a donation of $1,601,830 to support the Vera Bradley Foundation Center for Breast Cancer Research at the Indiana University School of Medicine (“IU School of Medicine”). With this gift, the Foundation's cumulative contributions to breast cancer research now stand at $41.7 million.
Vera Bradley Foundation for Breast Cancer Raises $1,601,830 for Breast Cancer Research
Neutral
Seeking Alpha
3 months ago
Vera Bradley, Inc. (VRA) Q2 2025 Earnings Call Transcript
Vera Bradley, Inc. (NASDAQ:VRA ) Q2 2025 Earnings Conference Call September 11, 2024 9:30 AM ET Company Participants Mark Dely - Chief Administrative Officer Jackie Ardrey - Chief Executive Officer Michael Schwindle - Chief Financial Officer Conference Call Participants Daniel Harriman - Sidoti & Company Doug Lane - Water Tower Research Eric Beder - SCC Research Operator Greetings. Welcome to the Vera Bradley Second Quarter Fiscal 2025 Earnings Conference Call.
Vera Bradley, Inc. (VRA) Q2 2025 Earnings Call Transcript
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