ZBRA icon

Zebra Technologies

226.73 USD
+1.97
0.88%
At close Apr 17, 4:00 PM EDT
After hours
226.73
+0.00
0.00%
1 day
0.88%
5 days
2.52%
1 month
-20.52%
3 months
-44.12%
6 months
-39.35%
Year to date
-40.92%
1 year
-17.89%
5 years
11.70%
10 years
137.34%
 

About: Zebra Technologies is a leading provider of automatic identification and data capture technology to enterprises. Its solutions include barcode printers and scanners, mobile computers, and workflow optimization software. The firm primarily serves the retail, transportation logistics, manufacturing, and healthcare markets, designing custom solutions to improve efficiency at its customers.

Employees: 9,900

0
Funds holding %
of 7,407 funds
Analysts bullish %

Fund manager confidence

Based on 2024 Q4 regulatory disclosures by fund managers ($100M+ AUM)

127% more first-time investments, than exits

New positions opened: 109 | Existing positions closed: 48

121% more call options, than puts

Call options by funds: $26.1M | Put options by funds: $11.8M

21% more repeat investments, than reductions

Existing positions increased: 294 | Existing positions reduced: 243

7% more funds holding

Funds holding: 712 [Q3] → 762 (+50) [Q4]

7% more capital invested

Capital invested by funds: $16.7B [Q3] → $17.8B (+$1.12B) [Q4]

0.77% more ownership

Funds ownership: 88.09% [Q3] → 88.86% (+0.77%) [Q4]

38% less funds holding in top 10

Funds holding in top 10: 8 [Q3] → 5 (-3) [Q4]

Research analyst outlook

7 Wall Street Analysts provided 1 year price targets over the past 3 months

Low target
$232
2%
upside
Avg. target
$323
43%
upside
High target
$425
87%
upside

7 analyst ratings

positive
43%
neutral
57%
negative
0%
Citigroup
Piyush Avasthy
0 / 0 met price target
10%upside
$250
Neutral
Maintained
14 Apr 2025
Morgan Stanley
Meta Marshall
47% 1-year accuracy
14 / 30 met price target
2%upside
$232
Equal-Weight
Maintained
8 Apr 2025
Truist Securities
Jamie Cook
33% 1-year accuracy
29 / 88 met price target
12%upside
$254
Hold
Maintained
8 Apr 2025
UBS
Damian Karas
19% 1-year accuracy
3 / 16 met price target
87%upside
$425
Buy
Maintained
18 Feb 2025
Baird
Richard Eastman
4% 1-year accuracy
1 / 23 met price target
68%upside
$380
Outperform
Maintained
18 Feb 2025

Financial journalist opinion

Based on 5 articles about ZBRA published over the past 30 days

Neutral
MarketBeat
1 week ago
3 Robotics Stocks That Could Benefit From U.S. Manufacturing Boom
With the latest round of tariffs from the Trump administration in early April 2025, investors and business owners alike are reckoning with the idea that the policy is encouraging a repatriation of manufacturing to the U.S. Should American firms that engage other countries to complete crucial manufacturing work offshore instead decide to build up manufacturing infrastructure domestically in order to avoid dealing with high tariffs on global imports, there will undoubtedly be a surge in demand for technologies and tools that make automation more readily achievable.
3 Robotics Stocks That Could Benefit From U.S. Manufacturing Boom
Positive
Investors Business Daily
2 weeks ago
11 Stocks Go Deeply On Sale Following Trump's Tariffs
If there's a bright side to President Trump's tariffs, proponents say, it's that many S&P 500 stocks are now on sale. The post 11 Stocks Go Deeply On Sale Following Trump's Tariffs appeared first on Investor's Business Daily.
11 Stocks Go Deeply On Sale Following Trump's Tariffs
Negative
Zacks Investment Research
2 weeks ago
Here's Why Investors Should Avoid Zebra Technologies for Now
Increasing costs and high debt levels are weighing on ZBRA. Unfavorable foreign currency movement is an added concern.
Here's Why Investors Should Avoid Zebra Technologies for Now
Neutral
Business Wire
2 weeks ago
Zebra Technologies to Release First Quarter Results on April 29
LINCOLNSHIRE, Ill.--(BUSINESS WIRE)--Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitizing and automating frontline workflows, will report its first quarter 2025 financial results on Tues. morning, April 29, 2025. The company will also host a conference call to discuss these results on the same day at 7:30 a.m. CT (8:30 a.m. ET). To access the live webcast of the presentation, visit the events section of the company's website at investors.zebra.com. The webcast will be ar.
Zebra Technologies to Release First Quarter Results on April 29
Neutral
Business Wire
3 weeks ago
Zebra Technologies and Merck KGaA, Darmstadt, Germany Collaborate to Create Safety and Traceability Solutions
LINCOLNSHIRE, Ill. & DARMSTADT, Germany--(BUSINESS WIRE)--Zebra Technologies and Merck KGaA, Darmstadt, Germany Collaborate to Create Safety and Traceability Solutions.
Zebra Technologies and Merck KGaA, Darmstadt, Germany Collaborate to Create Safety and Traceability Solutions
Neutral
Business Wire
1 month ago
Zebra Technologies Unveils Solutions Advancing Intelligent Automation at ProMat 2025
CHICAGO--(BUSINESS WIRE)--Zebra Technologies Corporation, a global leader in digitizing and automating frontline workflows, today announced new solutions to advance automation and visibility across manufacturing, warehousing, and supply chain operations. Zebra's portfolio of new and current solutions is showcased in Booth #S637 at ProMat 2025 on March 17-20 at Chicago's McCormick Place. Visitors at ProMat will see Zebra‘s new Aurora Velocity™ scan tunnel that ensures efficient, error-free packa.
Zebra Technologies Unveils Solutions Advancing Intelligent Automation at ProMat 2025
Positive
Zacks Investment Research
1 month ago
Zebra Technologies Acquires Photoneo & Boosts Product Portfolio
ZBRA's acquisition of Photoneo is set to strengthen its product offerings and boost its position in the 3D machine vision solutions industry.
Zebra Technologies Acquires Photoneo & Boosts Product Portfolio
Neutral
Business Wire
1 month ago
Zebra Technologies Completes Acquisition of Photoneo
LINCOLNSHIRE, Ill.--(BUSINESS WIRE)---- $ZBRA--Zebra Technologies (NASDAQ: ZBRA), a global leader in digitizing and automating frontline workflows, today announced it has completed its acquisition of Photoneo, a leading developer and manufacturer of 3D machine vision solutions. This acquisition expands Zebra's high value 3D machine vision use cases for customers in automotive manufacturing, logistics and other key industries. ABOUT ZEBRA TECHNOLOGIES Zebra (NASDAQ: ZBRA) provides the solutions to help bu.
Zebra Technologies Completes Acquisition of Photoneo
Neutral
Business Wire
1 month ago
70% of Frontline Workers Report Rising Concerns With Injuries on the Warehouse Floor
LINCOLNSHIRE, Ill.--(BUSINESS WIRE)--Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitizing and automating frontline workflows, today released the findings of its latest Warehousing Vision Study. In the study titled, “Elevating Every Move: The Formula for High-Performance Warehousing,” frontline workers clearly communicated the benefits of automating warehouse operations – and the risks of not automating fast enough. According to the study, 63% of warehouse leaders plan to.
70% of Frontline Workers Report Rising Concerns With Injuries on the Warehouse Floor
Negative
Zacks Investment Research
1 month ago
Here's Why You Should Avoid Investing in Zebra Technologies Now
Rising costs, high debt level and unfavorable foreign-currency movement are weighing on ZBRA's performance.
Here's Why You Should Avoid Investing in Zebra Technologies Now
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